Damsel Diaries 10 years ago Splendid X Damsel
Not one, but two dreams of mine have now come true. Never in a million years did I think that by starting this website back in 2011 it would turn into a full-time small business and career of my dreams. I absolutely love jumping out of bed every morning to go to work. I made a bucket list for myself and Damsel in Dior when I launched and two of the things that were on that list were 1. Work on a capsule collection with a brand that I love and 2. Create a cotton t-shirt collection. I didn’t necessarily think that these two items would be checked off at the same time and the reason being that the cotton t-shirt collection was a very personal passion project that stemmed from my Texas cotton farming roots.
You have to believe that something is going to happen in order for it to happen. By believing in your dreams you sometimes need to say them out loud in order for them to become a reality. Thankfully, I was talking about this particular pipe dream to a friend at a showroom in Los Angeles when she so obviously said “What about Splendid!?” I had an Aha moment when I immediately felt a warm familiar feeling in my heart that partnering with Splendid felt like a match made in heaven. Splendid is dedicated to clean, soft and simple designs. Damsel in Dior is dedicated to clean and simple style. Splendid offers comfortable styles with luxurious fabrics. Damsel in Dior aims to always feel comfortable, yet mix in luxurious pieces to elevate a woman’s look. The obvious synergy between our brands, and my love for Splendid made the union an organic one and immediately following our first meeting, nearly 6 months ago, we teamed up on The Cotton Collection and have hitting the ground running ever since.
Thinking back over the journey that it took for us to finally get to share this wonderful news with the world, I cannot say that it was a labor of blood, sweat and tears that got us here. The experience has been, for the most part, a very effortless and natural one. Just as easy as it is for cotton to grow in the fields. And now, we harvest.
The Splendid x Damsel Cotton Collection is coming soon to Splendid.com & Nordstrom.com and in Splendid stores nationwide – early November
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