It’s finally here.

After months and months of hard work, our By Damsel store at Platform in Culver City has come to life and I couldn’t be more excited to share it with you all.

I wanted this store to feel incredibly personal, like an extension of my closet and home as a whole. From the design of the store to the brands, everything was handpicked. I aimed to have a highly curated selection of my favorite new and vintage finds, and made it so everything in the store, from the furniture to the jewelry holders, is for sale.

One of the most incredible treats of all is that Vogue just did a feature on By Damsel. This has been a dream of mine forever and I could not be more honored.

Click here to read the Vogue article and check out my favorite images of the store below. Thank you for all your love and support, it means more than you know.