HOLIDAY 6 years ago 2018 Holiday Style Guide
It’s the hap-hap-happiest time of the year!
A wave of excitement comes over me as I get to {finally} hit “publish” on my holiday style guide each year. This year marks lucky number 7 that I have been producing the style guide, the 12 Days of Damsel Giveaway Series and the Damsel Gift Guide series. It takes a TON of work. Many years ago, when I first started, I used to spend dozens of hours sitting behind my screen, firing away at product selections and graphics. Given the new design of the website, we individually upload each and every piece of product one-by-one and the style guide is hand-made by myself. Each page of the guide is individually created in Photoshop. I then transfer to a PDF and lastly, I upload it to an online magazine publishing software where we attach links so everything is click-able and shop worthy.
Needless to say, the holiday editorial content process takes many more hours than it did for me {working solo} 7 years ago and I honestly could not get everything done if it weren’t for the two amazing girls on my team, Abby & Erin. So, thank you both so much for helping to create beautiful content.
I hope you enjoy flipping through the pages of this year’s style guide as much as I enjoyed creating them. Please also be sure to check out the rest of our holiday content as we start to release Gift Guides daily and the 12 Days of Damsel BIG GIVEAWAY series which kicks off December 6th.
Click here to open the style guide in a new window.
Happy Holidays!
Cover page featuring a white Needle & Thread dress from Shopbop. More wonderful white dresses are within the pages of the style guide!
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